Enjoy giving since 1953

Citymarketing through merchandising

City-marketing is essential to any dynamic city wanting to attract more businesses and tourists. Introducing a new, creative logo, the ‘radiant A’, the thriving metropole became a pioneer in visual identity and a good example for cities worldwide.

Strong branding needs powerful, targeted merchandising. This means the city of Antwerp puts its logo on items visible to tourists and entrepreneurs .

Our work for the city is not limited to promotional products: we provide a total merchandising service.

Creating merchandising for the city of Antwerp is a challenging yet gratifying task. The City Council published a tender to look for the perfect partner that could take on the task to service a customer as complex and challenging as the city of Antwerp. It chose Van Bavel to take on the job.

Every branch of the city can order from us, while in return, we guard their brand identity and guarantee the best terms. Van Bavel handles the complexity of the flourishing city with great enthusiasm and energy by providing custom-made promotional products reflecting the unique identity of every of Antwerp’s individual districts. Van Bavel creates giveaways for city parades, gifts to new inhabitants and cooperates with the official tourist shop. Our work for the city is not limited to promotional products: we provide a total merchandising service.

Van Bavel, a company deeply rooted in Antwerp, is very proud to be a partner of the Diamond City.

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